Luxirie by LRG Spring Collection

Posted in term project by Staff on May 30, 2008

This summer’s collection from Luxirie by LRG is unique, bold, and definitely worth considering. I certainly fell off of my urban brand game years ago. But out of the ashes of prepubescent favorites like Rocawear, Lady Enyce, and Ecko Red … Luxirie fought hard to remain in the spotlight and I continued to pay a bit of notice, picking up some amazing product here and there. They’ve recently launched a brand new site and the new ad campaign features a number of dynamic personalities including Danity Kane’s D. Woods, Estelle (the hottest thing to come out of the UK since Amy Winehouse) and new sensation Kid Sister. Check it out after the jump.



















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